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Interview Christian Palix - YESforLOV

QUESTION 1 : CHRISTIAN, A PERSONAL QUESTION, YOU CLAIM TO BE A PASSIONATE HEDONIST. WHAT DOES THAT MEAN ?

Faced with orgy-like inflation, with virtual hyper sex, hard, trivialized and consumable by everyone and at any age, at any time, at home, or not; faced with the reign of the "obligatory orgasm", of hyper technical and operational sex where everyone is encouraged to become a kind of performer, a Superman with a "zero defect" libido, I prefer an ideal of hedonistic reciprocity in romantic relationships.

I don't believe that the satisfaction you get from your sex life depends on how many orgasms you have. On the contrary, I am certain that depends on the desire for the other person, on the bonds of complicity, on the intensity of the feelings experienced.

For me, love is not merely biological toing and froing. The act of love can be a stolen kiss on the corner of the lips. It is sharing a glance, the curve of a hip you caress. It is a complicit embrace, listening to other person's desire is more beautiful than an ejaculation in a Durex condom.

QUESTION 2 : CHRISTIAN, WHAT IS YOUR CRAZIEST WISH FOR THE YESforLOV PROJECT ?

To reveal everything that women and men have always wanted to know about their and their partners' bodies, their unsuspected resources, their most secret desires.

To celebrate the eternal pleasure of the dance of love by inspiring the senses in everyday life, encouraging everyone to break with the sad spiral of monotony. To awaken the magic, the instinct, the wild joy.

To embody the ultimate reference of comfort and altruistic pleasure, without compromises and determined to preserve individual freedom and choice. From intimacy to sexuality, from care to eroticism, I want to speak to you from a profound impulse of truth, trust and respect for the integrity of each individual, to each of the partners individually or to both at the same time.

So that each of us may open our relationship to new pleasures while preserving intimacy, and so that each of us may express our profound individuality in the most absolute form of sharing.

The answer that I wish to offer with YESforLOV, has the mad ambition to touch what each of us holds most dear, what is most intimate. And the respectful humility to preserve our individuality, integrity, our elusive flow.

QUESTION 3 : CHRISTIAN, WHO IS YESforLOV'S TARGET AUDIENCE ?

YESforLOV is not aimed at the sexual "elites". For me, all bodies are equal. Infinitely desirable and precious, from morning cleansing to naughty night romps. Infinitely respectable in their aspiration to well-being, sensuality, and erotic games.

I have created YESforLOV for anyone wishing to prioritise the pleasure of his or her intimate and sensual being on a daily basis: women, of course, as the leaders in this contemporary trend towards eroticisation, but also men who, assuming the need to share pleasure, wish to act on their taste for refinement and differentiation.

QUESTION 4 : CHRISTIAN, WHAT INGREDIENTS DO YOU USE IN YOUR PRODUCTS ?

YESforLOV has had a 100% French product line for 10 years. We do not use alcohol, parabens, allergens, mineral oils or dyes.

More precisely, for intimate care products, we rely on an exclusive "Lov Care" complex developed in-house and specifically conceived to soothe, moisturise, regenerate and provide optimal comfort to the intimate mucous membranes.

Painstakingly developed by our researchers, its innovative formula combines several actions :

- The synergistic action of horse chestnut, caffeine, and bisabolol calms irritation and everyday heating, while durably reducing skin reactions to external irritation.

- Mallow, known for its moisturising and softening properties, makes the skin softer and suppler.

- Zinc, a trace element actively involved in cell renewal, is coupled with liquorice for optimal mucous membrane regeneration.

Christian Palix - YESforLOV

For pleasure products, our formulas aim for sensuality in textures with active ingredients such as Tapioca that leave a powdery, talcum finish on the skin, or aromatic oils of passion fruit, damiana, rosemary, sweet almond for relaxation and thrill. But what really makes us stand out is the olfactory dimension that accompanies our products.

With the help of renowned perfumers, we decided to create our own bewitching perfumes that celebrate embraces, from the past and the future. Mysterious perfumes that take you into the whirlwind of the dance of spinning love. I cannot reveal their composition, but they use pink berries, chilli, cinnamon, lily, jasmine, dates and honey.

Demanding, innovative, refined, our brand meets all the needs of hygiene, protection, and intimate pleasures. We are proud to announce that our range is the most complete available on the market.

QUESTION 5 : CHRISTIAN, TELL US ABOUT THE "COSMETIC" DIMENSION OF YESforLOV PRODUCTS.

YESforLOV is a unique brand in that regard. Each product we develop has a function, it meets a need. But for me, it has always been essential that we incorporate a cosmetic component. Thus, our massage oils are above all products that hydrate and nourish the skin. They work wonders used as daily body oils each morning.

Another example is our intimate moisturising lubricant. Apply it if you get sunburned, and you'll see it's more effective than any after-sun!

One last anecdote about our Caress cream for your buttocks. I still remember talking with a mother who had visited many dermatologists for her daughter and couldn't find a product to relieve the itching on her arm. Within a week of using our cream, her daughter had her smile back.

More generally, the skin and the intimate mucous membranes are precious, you just cannot afford short cuts. We do everything we can to combine all the benefits that nature proposes under the enlightened leadership of advanced technology.

For an intimate, fulfilled, free and serene life.

QUESTION 6 : CHRISTIAN, WHAT IS YOUR FAVOURITE PRODUCT ?

Without doubt, our caress cream for the buttocks.

The buttocks fire my fantasy and lust. They hide what we can't control and captivate our attention.

So, thinking of the most beautiful buttocks, of buttocks that are only seen behind closed doors, of the buttocks of the most gorgeous stars, I wanted to create a devilishly sexy and divinely naughty cream, a delicate beauty treatment, as a pretext to the most torrid of fantasies. It is a skin care cream for a couple, to be applied languidly, nervously, feverishly... violently perhaps? It is up to you to find the most exciting pretext!